Global PR Summit Istanbul 5

23rd February, Istanbul, Turkey

Register now

About the Event

Now in its fifth year, the Global PR Summit Istanbul is Turkey's only global PR event and the only event in the country focusing on the latest trends and challenges in the global PR world.

Here are just a few of the sessions on the agenda* that you and your colleagues stand to benefit from:

  • GUMTREE: Lessons in Reputation from the UK’s #1 Classifieds Website
  • MEMAC OGLIVY PR: Integrated Communications: Transcending PR & Marketing Silos
  • HOTELS.COM: Personalized Campaigns On Social Media: How Brands Are Using The Rich Set Of Targeting Data To Creatively Target People Through
  • TWITTER: Building a Community of Content Creators for Your Clients

Want to save up to 20% off your registration? Sign up with your whole team to take advantage of group discounts

*Contact Danac in Iran (info@danac.ir) for our exclusive agenda for Iranian delegates.

Speakers

Filippo Vizzotto Shazam

Jo Burford Twitter

Jon Meakin Grayling

Enis Karslıoğlu Marketing Türkiye

Fergus Campbell Gumtree

Saada Hammad MEMAC OGLIVY Public Relations

Tim McLoughlin Hotels.com

Maksimilian Kallhed The Pop Up Agency

Abraham Abbi Asefaw The Pop Up Agency

Gary Hernandez Saudi Aramco

Agenda

A day full of presentations on the latest trends in PR and communications

08.00

Registration and Morning Coffee

08.45

Chairman’s Opening Remarks

09.00

Fake News: Why It's A Real Issue For PR
Jon Meakin
, Global Head of Strategic Services, Grayling

09.30

Lessons In Reputation From The UK’s #1 Classifieds Website
Fergus Campbell
, Head of PR, Gumtree.com

10.00

Interactive Discussion with Speakers and Delegates

10.15

Networking and Refreshment Break

10.45

Integrated Communications: Transcending PR & Marketing Silos
Saada Hammad, Regional Director, Middle East and North Africa, Memac Oglivy PR

11.15

Born From Music, Made For Everything: How To Make Your Brand Go Noticed With Shazam
Filippo Vizzotto
, Senior Director, Central/Southern Europe & Africa, Shazam

11.45

Partner Session Sponsored By Marketing Turkiye: Digital Transformation And Customer Loyalty
Enis Karslıoğlu
, CEO, Bigg+ Global Loyalty and Rewards Group

12.00

Interactive Discussion with Speakers and Delegates

12.15

Lunch for Speakers and Delegates

13.00

Building A Community Of Content Creators For Your Clients
Joanne Burford
, EMEA Community Manager, Twitter

13.30

Campaigns On Social Media: How Brands Are Using The Rich Set Of Targeting Data To Creatively Target People Through
Tim McLoughlin
, Head Of Social Media, Hotels.com

14.00

Common Pitfalls In Internal Communications, And How To Avoid Them
Gary Hernandez
, Head, HR Communications, Saudi Aramco

14.30

Interactive Discussion with Speakers and Delegates

14.45

Networking and Refreshment Break

15.15

Interactive Workshop: PR And Design Thinking: You Only Need 48h To Solve A PR Problem
The Pop Up Agency is a creative agency, known for travelling the world and solving marketing communications problems within 48h. They have worked with clients such as Facebook, Coca Cola, KLM, Adidas and T-Mobile. They have developed a creative process that enables you to go from problem to solution in only two days. They want to inspire PR professionals to open up their eyes for a different way of working and plant a seed for a new industry movement.
Maksimilian and Abraham from The Pop Up Agency

17.15

End of Global PR Summit Istanbul 5


 

Our partners

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Supported by

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Venue

Intercontinental Hotel, Istanbul, Turkey

Five star ambiance in the heart of the Ottoman's capital city, InterContinental Istanbul is the ideal base for exploring endless historic sites, museums, restaurants, clubs and shops. Located in Taksim with stunning views of the Bosphorus, Istanbul skyline and the Blue Mosque, this Istanbul hotel is a short walk from Dolmabahce Palace and Lütfi Kırdar Congress Hall.