Marketing Kingdom Baku
April 4, 2013 - April 5, 2013, in Baku, Azerbaijan
About the Event
Hello Azerbaijan! Welcome to the country's first ever event focusing on the latest trends in the global marketing world. Get your ticket today and master social media, digital marketing, customer marketing and content marketing.
Speakers
Lars Silberbauer LEGO Group
Irina Pashina SAP SE
Steffen Ruebke Henkel Beauty Care
Greg Nugent London Olympic Games
Ian Hunter Fujitsu
Chris Stock FourThirds
Tolga Sezer Aujan Group Holding And Former General Manager Marketing, Ulker International
Burak Ergenoglu Sanofi
Tomas Jenssen EIT RawMaterials
Agenda
DAY ONE: 4th April 2013
Registration And Morning Coffee
Chairman's Opening Remarks
Opening Speech By The CEO Of Azercell
Using Customer Insight To BuiId SociaI LoyaIty Through Community And Fan Engagement
Lars SiIberbauer, Director of Social Media, LEGO Group
Customer Is King - Engaging Customers With Meaningful Dialogue And Relevant Information
Steffen Ruebke, General Manager, Henkel Beauty Care
Networking And Refreshment Break
Presentation By Azercell
Talking To Your Customer: Should You Go Local, Social, Or Mobile?
Irina Pashina, Marketing Localization Manager, SAP Global Marketing
Lunch For Speakers And Delegates
Analyzing And Mastering The Latest Global Advertising Trends
Marvin Liao, Former Commercial Director, Yahoo!
End Of Day One
DAY TWO: 5th
APRIL 2013
Morning Coffee
Chairman's Opening Remarks
Marketing From The Heart
Ian Hunter, Global Head Of Cloud Marketing, Fujitsu
Chris Stock, Managing Director, FourThirds
London Games 2012: Understand, Inspire And Engage The World’s Biggest Audience
Greg Nugent, Marketing Director, London Olympic Games 2012
Networking And Refreshment Break
Building A Global Brand From The Middle East: The Aujan Story
Tolga Sezer, Former General Manager, Marketing, Ulker International And Chief Commercial Officer, Aujan Group Holding
Integrated Communications - Gaining Positive Efficiency And Positioning Effects Through Messaging And Channel
Alignment
Tomas Jenssen, Director Corporate Communications MENA, Microsoft
Lunch For Speakers And Delegates
Lessons Learned From The Marketing Trends In Global Pharmaceutical Industry: Emerging Markets And Turkey
Burak Ergenoglu, Head of Strategic Planning & Portfolio Management, Sanofi
Content And Connections: Engaging With Consumers, Customers And The Community
Ania Jakubowski, Commercial Group Category Director, Coca-Cola Hellenic
End Of Conference
Our partners
Platinum sponsor
Silver Sponsor
Preferred Advertising Agency
Official Hotel
Official Marketing Partner
Gold sponsor
Official magazine
Official Business Portal
Official Youth Partner
Official News Agency
Official Online Marketing TV
Official Car
Media Partners
Supported by
