Marketing Kingdom Cairo 4

17-18 October in Cairo

Register now

About the Event

The Marketing Kingdom Cairo 4 will be the place where 300+ marketing and social media experts come together to benchmark their strategies against the industry’s most forward-thinking initiatives and frameworks.

With numerous C-suit speakers, as well as an unrivalled agenda targeting the most pressing topics in digital marketing; this is the most important marketing meeting in Egypt in 2018.

Our agenda will focus on:

  • Social Media Strategic Planning
  • Winning The Big Mobile Game
  • What Corporate Brand Marketers Can Learn From Startups
  • Crafting Brands for a Life in a Connected World
  • Strategically Harnessing the Power Of Influencers
  • What is the Next Big Thing & What’s Worth Investing in?

Remember group rates start from 2+. Contact us today for more info.

 

Only

177days

8hours

49min

UNTIL THE EVENT

Facts & Figures

Did you know?

  • With annual editions in 14 different countries, the Marketing Kingdom is one of the world's most innovative events on marketing and social media
  • 1000+ marketers from Egypt and the MENA region have attended the past three editions of the Marketing Kingdom Cairo
  • The Marketing Kingdom Cairo is the only event in Egypt focusing on the latest trends in the global marketing and social media world
  • The Marketing Kingdom Cairo is the only event in Egypt of its kind to include speakers from the world's most influential social media brands

Speakers

Andre van Niekerk Nestlé Nespresso – Middle East, Africa & Caribbean

Karsten Jankowski Infiniti Middle East

Peter DeBenedictis Microsoft

Zayna Aston YouTube

Tom Webster Shell

Natasha Ighodaro J. Walter Thompson Worldwide

Hind AbuAlia MBC Group

Tahaab Rais FP7/McCann MENA

Adam Clyne Coolr - Partner of Workplace by Facebook

Scott Thwaites Twitter

Ian Manning Facebook

Agenda

09.00

Registration and Morning Coffee

10.00

Opening Keynote Reserved for Platinum Sponsor

10.30

Develop A Cohesive Strategy To Making A Mobile-First Shift
Ian Manning
, Head of Agencies, MENAP, Facebook

11.00

How To Create Quality Instagram Content To Engage Followers
Speaker TBC, Instagram

11.30

Interactive Discussion with Speakers and Delegates

11.45

Networking and Refreshment Break

12.15

The Power Of A 'Real-Time' Content Marketing Strategy
Scott Thwaites
, Partner Manager, EMEA, Twitter

12.45

Use Artificial Intelligence (AI) To Be A Smarter Marketer
Karsten Jankowski
, General Manager Marketing & PR, Infiniti Middle East

13.15

Smarter Marketing In The Artificial Intelligence Age
Peter DeBenedictis
, CMO, Microsoft 

   
13.45

Interactive Discussion with Speakers and Delegates

14.15

Lunch for Speakers and Delegates

15.15

What Is The Next Big Thing & What’s Worth Investing In? Harnessing Emerging Platforms & Innovations On Social Media Today
Tom Webster
, Global Social Media Strategy Manager – Retail, Lubricants & Motorsport, Shell

15.45

Millennial 2020:  By 2020 Over Half The Workforce Will Be Millennials – Is Your Company Ready?
Adam Clyne
, CEO, Coolr (Partner of Workplace by Facebook)

16.15 

Interactive Discussion With Speakers and Delegates

16.30

End Of Day One

09.00

Morning Coffee

10.00

Learning Content Marketing from Movie, TV and Political Content Creators
Tahaab Rais
, Regional Head of Strategy Office & MENA Director – Truth Central, FP7/MCCANN EMEA

10.30

Creating Seamless Connections Between Digital to Physical: The Good, the Bad, the Ugly
Natasha Ighodaro
, Digital Strategy Director, Newslab, J. Walter Thompson Worldwide

11.00

Interactive Panel Discussion: What Today's Marketers Actually Want from Agencies?

12.00

Lunch for Speakers and Delegates

13.00

TBC
Hind Abualia
, Head of Digital Commercial, MBC Group

13.30

Successfully Creating Campaigns With a Clear and Impactful Purpose
Zayna Aston
, EMEA Communications and Public Affairs, YouTube

14.00

Interactive Discussion with Speakers and Delegates

14.15

Networking and Refreshment Break

14.45

Challenges of Staying Abreast Of the Technology Opportunities, and Prioritizing Appropriately
Andre van Niekerk
, Head of eCommerce & Digital Marketing, Nestlé Nespresso Middle East, Africa & Caribbean

15.15

Develop a Plan to Apply Location Data to Understand Consumer Audiences
Speaker TBC

15.45

Combine Digital Experiences with Customer Data To Predict What Users Are Likely To Respond To Different Messages
Speaker TBC

16.15

Interactive Discussion with Speakers and Delegates

16.30

End of Marketing Kingdom Cairo 4


 

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