Why Attending the Crisis Communications Boot Camp from 3-4 October in Dubai is a Must

June 06, 2024

After the 38 phenomenal editions all around the world including New York, Miami, Chicago, Austin, Toronto, Ottawa, London, Brussels, and Doha, the Crisis Communications Boot Camp is finally coming to Dubai, UAE. You don't want to miss this transformative event that has helped over 2000 PR professionals around the world update their crisis plans. If you still haven't registered, here are 10 reasons why this is a must-attend:

  1. Adapt to a Changing World: The world is becoming more polarized, and the old rules of PR and reputation management no longer apply. With AI revolutionizing the field, it's crucial to update your crisis planning now!

  2. Real Talks and Case Studies: Learn from real-world case studies on the latest reputational threats and discover how to implement these insights into your crisis communications planning.

  3. Powerful Keynotes: Day One features keynotes from representatives of Microsoft, IBM, Oxfam, Stanford University, and Aramco. These industry leaders will share their strategies for effective crisis planning.

  4. Avoiding Greenwashing: Camilla d'Abo, Strategic Business Advisor and Board Member of The Middle East PR Association Sustainability Committee, will cover major reputational threats, including how to avoid greenwashing.

  5. AI in Reputation Management: Participate in an interactive session on AI's impact on reputation management with Rachel Dunn, Communications Director at Microsoft Central & Eastern Europe, Middle East & Africa, and Magdalena Stepien, Communications Lead at Microsoft Middle East.

  6. Navigating Permacrisis: Farnaz Khadem, Vice President for University Communications at Stanford University, will share insights on navigating a polarized world during a permacrisis.

  7. Crisis Simulation Workshop: On Day Two, put everything into practice with a crisis simulation workshop led by Donald Steel, Former Chief Communications Advisor at BBC and one of the world's leading crisis experts.

  8. Limited Participation: The Boot Camp is limited to 70 participants, ensuring a high level of interaction and idea exchange among attendees.

  9. Networking Opportunities: Learn from your colleagues in the Middle East. The Boot Camp emphasizes interaction and the exchange of ideas, making it a prime opportunity for networking.

  10. Actionable Insights: Gain practical, actionable insights that you can implement immediately to enhance your crisis communications strategy and preparedness.

Super early-bird tickets are available until June 21st, and with the current pace of registrations, the event may sell out by then. Secure your spot today and join us in Dubai for a transformative experience in crisis communications.

Don't miss this opportunity to elevate your skills, network with industry leaders, and ensure your crisis plans are up to date. See you in Dubai!