After the phenomenals success in Zagreb, the Marketing Kingdom is finally coming to Sarajevo. Featuring presentations by some of the world's most acclaimed marketers, the Marketing Kingdom Sarajevo will help you master the latest trends in social media and marketing. Get your tickets today!
08.00 Registration And Morning Coffee
09.00 Chairman’s Opening Remarks
09.15 Case Study: IBM’s Approach To Social Media: Leading With The IBMer
Delphine Remy-Boutang, WW Digital Social Media Marketing Manager, IBM
09.55 How To Become A Socially Enabled Business –Adapting For Change By Brining The Virtual World To Life
Annemieke Bossen, Head of B2B Marketing, KLM
10.35 The Necessity Of An Integrated Approach To Customer Marketing In The Online And Real World
Timothy White, Head of eMarketing, Novartis
11.15 Networking And Refreshment Break
11.30 Mastering Portfolio Marketing: Making Marketing Add Value To Sales
Andrea Monaci, Marketing Director, Hewlett Packard
12.10 What Are The New Rules Of Digital Marketing
Lillo Buhnik, Customer Strategy And Marketing Director, Unilever
12.50 Lunch For Speakers And Delegates
13.50 Messaging In The New Media Age
Hubert Grealish, Global Head of Brand Communication, Diageo
14.30 Beyond The Homepage
Simon Dupuy, Head of Online Advertising, Expedia
15.10 Product Placement - 1 Year On: Learning From Sky On The
Emerging UK Product Placement Market- Is It Right For Your Brand?
Jason Hughes, Head Of Branded Content And Product Placement, BSkyB
15.50 How Can Global Brands Succeed In New Markets
Justin Hannemann, Marketing Director, American Express
16.30 End Of Event
This program can also be delivered as a tailored in-house training for your organization. We adapt the content to your industry, objectives, and level of maturity, focusing on real challenges your teams face and the decisions they need to make. In-house formats allow your people to align on a shared approach, work through relevant scenarios, and build skills they can apply immediately.
If you’re exploring an in-house option, tell us a bit about your team, priorities, and timing, and we’ll recommend the right format.
Contact us about in-house training
