Do not miss the unique opportunity to master the latest trends in crisis communications. Get your tickets today and find out what the world's most acclaimed crisis communications experts have to say about reputation management in a world of constant crisis.
Academy Timings:
Registration will be at 08.00 and the academy will commence at 08.30 and conclude at 17.00. There will be a networking and refreshment break at approximately 11.00 and lunch will be served at approximately 13.00
08.00 Registration
08.30 Opening Session: A Real Life Crisis Scenario
09.00 Analyzing The Importance Of Reputation And Reputation Management
• What is reputation?
• Building trust
• Case studies of good and bad examples of reputation management
10.00 Writing A Crisis Plan: The Role Of Executives
10.30 Key Principles Of Crisis Management: Writing A Crisis Statement
11.00 Networking And Refreshment Break
11.30 Managing The Media
This segment will include key tips in managing the media, giving broadcast interviews and the essentials of organizing a good press conference
13.00 Lunch For Speakers And Delegates
14.00 Interactive Crisis Simmulation
• Participants will be divided into groups and each group will select a spokesperson who will be interviewed on the particular crisis situation. Each interview will be recorded and broadcasted to the entire audience. As the crisis develops, other spokespeople will be taken
• The simulation will also include a press conference where the spokespeople have to answer journalist questions. The press conference will be filmed and shown to delegates and trainers for feedback
17.00 End Of Academy
This program can also be delivered as a tailored in-house training for your organization. We adapt the content to your industry, objectives, and level of maturity, focusing on real challenges your teams face and the decisions they need to make. In-house formats allow your people to align on a shared approach, work through relevant scenarios, and build skills they can apply immediately.
If you’re exploring an in-house option, tell us a bit about your team, priorities, and timing, and we’ll recommend the right format.
Contact us about in-house training
