Marketing Kingdom Middle East 3

1st March 2018, Manama, Bahrain

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About the Event

Join us at this year's most innovative marketing event in the Middle East to:

  • Win the big mobile game and setup a winning mobile marketing campaign
  • Embrace passion based marketing and thrive in the era of expression
  • Reach connected customers by enhancing your mobile experience
  • Broadcast interactive content to embrace conversation
  • Use technology to tell your brand story
  • Give your customers what they want by know what whey want

Facts & Figures

  • The first ever Marketing Kingdom conference was held in Zagreb in March 2012. Since then the event has been hosted in 15 different countries including Serbia, Turkey, Azerbaijan, Georgia, Jordan, Lebanon, Qatar, Egypt and Morocco
  • Over 15,000 marketing professionals from 46 different countries have attended the Marketing Kingdom events around the world in the past five years
  • 213 marketing professionals have presented at the Marketing Kingdom events around the world  from super brands such as Facebook, Twitter, Instagram, Google, Coca-Cola, Rolls Royce Motor Cars and many others

Speakers

Scott Thwaites Twitter

Ian Manning Facebook

Ali Sabkar Social Media Club, Inc. USA

Alex Malouf Corporate Communications and Reputation Manager - Arabian Peninsula, Procter & Gamble

Hussein Dajani Nissan

Jamal Al Mawed Dubai Properties Group

Khaled Ismail Tetra Pak

Asad Ur Rehman Unilever MENA

Mike Fairburn Sony Music Entertainment Middle East

Tom Webster Shell

Agenda

08.30 

Morning Coffee

09.30

Opening Remarks by Alex Malouf, Corporate Communications Manager, Arabian Peninsula, P&G

09.45 

Social Media Strategic Planning
Ali Sabkar
, Global Co-Chair, Social Media Club, Inc. 

10.15 

Marketing Your Content On Twitter: Broadcasting Interactive Content To Embrace Conversation
Scott Thwaites
, EMEA Partner Manager, Twitter

10.45

Winning The Big Mobile Game: Setting Up A Winning Mobile Marketing Campaign
Ian Manning
, Head of Agencies, Middle East, Africa and Pakistan, Facebook

11.15

Interactive Discussion with Speakers and Delegates

11.30

Networking and Refreshment Break

12.00

How We As A Business Have Adapted Our Marketing Strategies To Take On The Music And Wider Marketing Industry Challenges
Mike Fairburn
, General Manager, Sony Music Entertainment Middle East

12.30

What Corporate Brand Marketers Can Learn From Startups
Khaled Ismail
, VP Corporate Communications, Tetra Pak  

            
13.00

Crafting Brands for a Life in a Connected World
Asad Ur Rehman
, Director Media & Digital Transformation, Unilever MENA

13.30

Interactive Discussion with Speakers and Delegates

13.45

Lunch for Speakers and Delegates

14.45

From Story-Telling to Story-Showing and from Sharing Content to Sharing Experiences
Jamal Al Mawed, Director Of Communications, Dubai Properties Group

15.15

What Is The Next Big Thing & What’s Worth Investing In? Harnessing Emerging Platforms & Innovations On Social Media Today
Tom Webster
, Global Social Media Strategy Manager – Retail, Lubricants & Motorsport, Shell

15.45

Working With Influencers, What Works, What Doesn't
Hussein Dajani
, General Manager - Digital Marketing - AMI region, Nissan

16.15

Closing Discussion

16.45

End of Marketing Kingdom Middle East 3

Our partners

Strategic Partner

Exhibitor

Supported by

Media Partner

Venue

The Grove Bahrain, Bahrain, Manama, Bahrain

Imagine a place that delivers a unique brand of contemporary Arabian hospitality; where multicultural staff are trained to make you feel at home; where people think of you as family, and where it feels like Eid every day… that place is The Grove Hotel. Just a 10 minute drive from Bahrain International Airport in the heart of Amwaj Islands, we are the ideal location to stay for business or pleasure.

Surrounded by tranquil azure waters, Amwaj Islands is a bustling community of different cultures living in close harmony, and offers a full range of services to its community. The hotel sits a minute away from Amwaj Marina, where our guests have access to the private beach and water sports activities. Also a stone’s throw from The Grove, the popular Amwaj Lagoon offers endless options for dining, shisha and retail therapy.