After the phenomenal success in 22 different countries across Europe, Asia, Middle East, Africa and North America, the Global PR Summit, one of the world's leading events in PR and communications, is finally coming to Malta.
Taking place from 12-13 April, the Global PR Sumit Malta is all about building a creative community that will provide you with support, value and opportunity to make things happen.
Here are some of the sessions that you and your team stand to benefit from:
Former Special Assistant to President Ronald Reagan, Former Assistant US Commerce Secretary for President George H.W. Bush, British Civil Service Commissioner
09.00 Registration and Morning Coffee
10.00 Chairman’s Opening Remarks
10.15 The Art Of Apology And Forgivability (Interactive Session)
Mary Jo Jacobi, US Presidential Advisor, Corporate Director And Strategist And Former Communications Chief, BP America, Lehman Brothers, Royal Dutch Shell
Patrick Jephson, International PR Expert, New York Times Bestselling Author And Former Chief Of Staff to Princess Diana
11.15 Is Your Communications Team Clued Up On Cybersecurity?
Steph Bailey, Managing Director, Corporate, FleishmanHillard
11.45 Interactive Discussion with Speakers and Delegates Moderated by David Brockdorff, BPC International
12.00 Lunch for Speakers and Delegates
13.00 Turbulence, Change And How To Effectively Navigate Employees Through Such Times
Medard Schoenmaeckers, Group Head of Internal Communications, Credit-Suisse
13.30 Fake News: Why It’s A Really Issue For PR?
Jon Meakin, Global Head of Strategic Services, Grayling
14.00 The Monarch Collapse: Taking Control Of The Story And Being Resilient Throughout A Crisis
Richard Stevenson, Communications Director, CAA
14.30 Interactive Discussion With Speakers and Delegates
14.45 Networking and Refreshment Break
15.15 Sustainable Impact: The PR Power Of A Grey Bottle
Pierandrea Quarta, Global Digital Brand Manager, Head & Shoulders, Procter & Gamble
15.45 Successfully Creating Campaigns With A Clear And Impactful Purpose
Zayna Aston, EMEA Communications and Public Affairs, YouTube
16.15 Interactive Discussion With Speakers and Delegates Moderated by Alex Thomson Mizz, Growth Gurus
16.30 End of Day One
09.00 Morning Coffee
10.00 Chairman’s Opening Remarks
10.15 Crisis Communications In Tourism and Aviation: Good Intentions Don’t Make For Good Crisis Comms, Necessarily – What It Takes To Run A Crisis Comm Team
Martin Riecken, Head of Crisis Communications, Group Corporate and External Affairs, TUI Group
10.45 Government Communications: What Does The Future Hold?
Colleen Harris, Former Press Secretary to Princes Charles, William and Harry and Official Spokesperson, William and Kate’s Royal Wedding
11.15 Interactive Discussion with Speakers and Delegates
11.30 Crisis Communications Workshop With Donald Steel, Former Chief Communications Advisor, BBC (Part 1)
This workshop will cover:
• Writing A Crisis Plan: The Role Of Executives
• Key Principles Of Crisis Management: Writing A Crisis Statement
12.30 Lunch for Speakers and Delegates
13.30 Crisis Communications Workshop With Donald Steel, Former Chief Communications Advisor, BBC (Part 2)
• Managing The Media: This segment will include key tips in managing the media, giving broadcast interviews and the essentials of organizing a good press conference
• Interactive Crisis Simulation: Participants will be divided into groups and each group will select a spokesperson who will be interviewed on the particular crisis situation. As the crisis develops, other spokespeople will be taken. The simulation will also include a press conference where the spokespeople have to answer journalist questions.
16.00 End of Global PR Summit Malta
InterContinental Hotel Malta proudly opened its doors to the public on the 18th January 2003. Throughout the years the hotel has been true to its vision of becoming the Mediterranean’s leading hotel of distinction, while continuing to define new luxury on the Maltese Islands.
This desire for excellence has led to a constant evolution amongst the many innovative products and services that the hotel offers to its guests. It is with the exceptional comforts of Club InterContinental lounge, the understated elegance of our refined Highline Suites and the grandeur of InterContinental Arena Conference Centre that one sees these ideals demonstrated to perfection. However, it is with each and every one of our truly dedicated staff that this vision is brought to life for all those passing through our doors.
This program can also be delivered as a tailored in-house training for your organization. We adapt the content to your industry, objectives, and level of maturity, focusing on real challenges your teams face and the decisions they need to make. In-house formats allow your people to align on a shared approach, work through relevant scenarios, and build skills they can apply immediately.
If you’re exploring an in-house option, tell us a bit about your team, priorities, and timing, and we’ll recommend the right format.
Contact us about in-house training
