Global PR Summit Malta

12 -13 April, Malta

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About the Event

After the phenomenal success in 22 different countries across Europe, Asia, Middle East, Africa and North America, the Global PR Summit, one of the world's leading events in PR and communications, is finally coming to Malta.

Taking place from 12-13 April, the Global PR Sumit Malta is all about building a creative community that will provide you with support, value and opportunity to make things happen.

Here are some of the sessions that you and your team stand to benefit from: 

  • FLEISHMANHILLARD:  Is Your Communications Team Clued Up on Cybersecurity?
  • VIRGIN:  What Does the Future Comms Practitioner’s Skillset Look Like?
  • CREDIT-SUISSE: Building an Effective Internal PR Strategy
  • UNILEVER HAIR CARE: Using Influencers to Supercharge Your PR Campaign

Facts & Figures

When we say global, we mean global!

  • The first ever Global PR Summit was held in Skopje, Macedonia in November 2010. Since then the event has been hosted in 22 different countries, including Serbia, Croatia, Bulgaria, Kazakhstan, Azerbaijan, Turkey, Egypt, Morocco, Ghana, Norway, Iceland, Canada and as of last year, USA.
  • Our Global PR Summits around the world are supported by all major local and international PR associations
  • Over 12,000 PR experts from 86 different countries have attended our Global PR Summits around the world
  • Over 300 PR professionals from some of the world's leading super brands have shared their success stories at the Summit

Speakers

Martin Riecken TUI Group

Jon Meakin Grayling

Colleen Harris Official Spokesperson, Wiliam and Kates Royal Wedding

Pierandrea Quarta Procter & Gamble

David Brockdorff BPC International

Steph Bailey FleishmanHillard

Zayna Aston YouTube

Medard Schoenmaeckers Credit-Suisse

Mary Jo Jacobi HSBC, Lehman Brothers, Royal Dutch Shell And BP America

Donald Steel Former Chief Communications Advisor, BBC

Richard Stephenson Civil Aviation Authority

Patrick Jephson Former Chief Of Staff To Princess Diana

Agenda

09.00

Registration and Morning Coffee

10.00

Chairman’s Opening Remarks

10.15

The Art Of Apology And Forgivability (Interactive Session)

Mary Jo Jacobi, US Presidential Advisor, Corporate Director And Strategist And Former Communications Chief, BP America, Lehman Brothers, Royal Dutch Shell
Patrick Jephson, International PR Expert, New York Times Bestselling Author And Former Chief Of Staff to Princess Diana

11.15

Is Your Communications Team Clued Up On Cybersecurity?
Steph Bailey
, Managing Director, Corporate, FleishmanHillard 

11.45

Interactive Discussion with Speakers and Delegates Moderated by David Brockdorff, BPC International

12.00

Lunch for Speakers and Delegates

13.00 

Turbulence, Change And How To Effectively Navigate Employees Through Such Times
Medard Schoenmaeckers
, Group Head of Internal Communications, Credit-Suisse

13.30 

Fake News: Why It’s A Really Issue For PR?
Jon Meakin
, Global Head of Strategic Services, Grayling

14.00

The Monarch Collapse: Taking Control Of The Story And Being Resilient Throughout A Crisis
Richard Stevenson
, Communications Director, CAA

14.30

Interactive Discussion With Speakers and Delegates

14.45

Networking and Refreshment Break

15.15

Sustainable Impact: The PR Power Of A Grey Bottle
Pierandrea Quarta
, Global Digital Brand Manager, Head & Shoulders, Procter & Gamble

15.45

Successfully Creating Campaigns With A Clear And Impactful Purpose
Zayna Aston
, EMEA Communications and Public Affairs, YouTube

16.15

Interactive Discussion With Speakers and Delegates Moderated by Alex Thomson Mizz, Growth Gurus

16.30

End of Day One  

 09.00

Morning Coffee

10.00

Chairman’s Opening Remarks

10.15

Crisis Communications In Tourism and Aviation: Good Intentions Don’t Make For Good Crisis Comms, Necessarily – What It Takes To Run A Crisis Comm Team
Martin Riecken
, Head of Crisis Communications, Group Corporate and External Affairs, TUI Group

10.45

Government Communications: What Does The Future Hold?
Colleen Harris
, Former Press Secretary to Princes Charles, William and Harry and Official Spokesperson, William and Kate’s Royal Wedding

11.15

Interactive Discussion with Speakers and Delegates

11.30

Crisis Communications Workshop With Donald Steel, Former Chief Communications Advisor, BBC (Part 1)
This workshop will cover: 
•    Writing A Crisis Plan: The Role Of Executives
•    Key Principles Of Crisis Management: Writing A Crisis Statement

12.30

Lunch for Speakers and Delegates

13.30 

Crisis Communications Workshop With Donald Steel, Former Chief Communications Advisor, BBC (Part 2)
•    Managing The Media: This segment will include key tips in managing the media, giving broadcast interviews and the essentials of  organizing a good press conference
•    Interactive Crisis Simulation: Participants will be divided into groups and each group will select a spokesperson who will be interviewed on the particular crisis situation.  As the crisis develops, other spokespeople will be taken. The simulation will also include a press conference where the spokespeople have to answer journalist questions.

16.00

End of Global PR Summit Malta


    

Our partners

Exclusive PR Partner

Media Partner

Exclusive Social Media Partner

Venue

Intercontinental Hotel Malta, St. Julian’s, Malta

InterContinental Hotel Malta proudly opened its doors to the public on the 18th January 2003. Throughout the years the hotel has been true to its vision of becoming the Mediterranean’s leading hotel of distinction, while continuing to define new luxury on the Maltese Islands.
This desire for excellence has led to a constant evolution amongst the many innovative products and services that the hotel offers to its guests. It is with the exceptional comforts of Club InterContinental lounge, the understated elegance of our refined Highline Suites and the grandeur of InterContinental Arena Conference Centre that one sees these ideals demonstrated to perfection. However, it is with each and every one of our truly dedicated staff that this vision is brought to life for all those passing through our doors.