2018: A Year in Review
December 20, 2018
2018 was such a fun year at P World.
We organized 30+ business events on four different continents and made over 3000 new friends from 89 different countries.
We kicked off the year with the fifth edition of our Global PR Summit in Istanbul. Supported by the Turkish PR Association, the Summit included presentations on fake news, cyber crime and content PR. With delegates from 28 different countries, the Global PR Summit Istanbul, one more time cemented its position as the region’s premium gathering of global PR professionals.
At the beginning of March, after two phenomenal years in Qatar, we took the Marketing Kingdom Middle East to Bahrain for the first time. Supported by the Social Media Club in Bahrain, the event was the first marketing event in the country to include presentations by both Facebook and Twitter.
March was also the month when we took the Global PR Summit to Malta for the first time. With this, Malta became the 23rd country to host, what has now become, the world’s largest series of PR events.
In April, we launched the Crisis Communications Boot Camp in Calgary, a spin off from our Global PR Summit. At the boot camp, international and regional PR and communications experts, including Princess Diana’s Former Chief of Staff and Mary Jo Jacobi, Former VP Communications at BP America, shared experiences and insights in how to develop and execute a strategy that will help organizations weather inevitable crises. Based on the amazing feedback from delegates, in October we also organized the boot camp in Atlanta and next spring we are taking it to Miami and San Francisco.
The fifth edition of the Global HR Summit Belgrade was held in the capital of Serbia on April 19th and included cutting edge presentations by HR experts from Facebook, ING and Carlsberg Group. Last spring, we also organized the Global HR Summit in Toronto for the first time, in Beirut for the second time and Ljubljana for the first time, making it one of the world’s largest events on global HR trends.
We wrapped our spring event season with the second edition of the Global PR Summit New York, which was held from 9-10 June at the NYIT Auditorium on Broadway. We are so proud that the Global PR Summit New York remains the only event in the US that is supported both by PRSA and IABC.
With the first ever edition of the Global HR Summit in Switzerland, we officially launched our fall events season.
Later than month, based on feedback from delegates from our Global PR Summit in Canada, we launched the first edition of the Global Digital Pharma Summit in Toronto. Taking into consideration the nature of the industry, it wasn’t an easy event to organize, but we are so proud that the Summit became the first ever event in Canada to cover the latest trends and challenges in digital pharma.
We kicked off October with our first edition of the Global HR Summit in Manama, followed by our first ever edition of the Global HR Summit Malta, which was also our biggest HR event in 2018. We are so grateful to all of our speakers and supporters for helping us take the event to so many countries around the world.
In October, we also organized the fourth edition of the Marketing Kingdom in Cairo and our first ever edition of the Marketing Kingdom in North America – the Marketing Kingdom Canada, which was held in Vancouver.
At the beginning of November we organized the third edition of the Global PR Summit Canada. The event was supported by CPRS and IABC and included presentations by PR experts from around the world on PR in an age of fake news, cyber crime and workplace harassment. Our favorite moment at the event was the diversity panel which included some amazing insights on why diversity is a business necessity by some of the most innovative professionals in the industry.
On November 8th we organized the seventh edition of the Global HR Summit in Zagreb, which was the first ever HR event in the region to include a presentation by a representative from Netflix.
This November, we made P Word history by organizing our first ever event in Asia – the Global PR Summit Seoul. It was such an amazing experience to share global PR knowledge with our Korean colleagues and we are so grateful to all the organizations that made our vision to organize an event in Asia, our reality.
As we look back to 2018, we would like to note one more time that our success in 2018 would not have been possible without the amazing support from all of our speakers. We are eternally grateful for their contribution and for believing in our vision of bringing positive change to the global business world.
Let’s continue changing reality in 2019!