Marketing Kingdom Baku

April 4, 2013 -  April 5, 2013, in Baku, Azerbaijan

Photos

About the Event

Hello Azerbaijan! Welcome to the country's first ever event focusing on the latest trends in the global marketing world. Get your ticket today and master social media, digital marketing, customer marketing and content marketing.

Speakers

Irina Pashina SAP SE

Steffen Ruebke Henkel Beauty Care

Tomas Jenssen EIT RawMaterials

Lars Silberbauer LEGO Group

Greg Nugent London Olympic Games

Tolga Sezer Aujan Group Holding And Former General Manager Marketing, Ulker International

Ian Hunter Fujitsu

Chris Stock FourThirds

Burak Ergenoglu Sanofi

Karen Carter Microsoft International

Agenda


DAY ONE: 4th April 2013

09.00

Registration And Morning Coffee

10.00

Chairman's Opening Remarks

10.15

Opening Speech By The CEO Of Azercell

10.25

Using Customer Insight To BuiId SociaI LoyaIty Through Community And Fan Engagement
Lars SiIberbauer, Director of Social Media, LEGO Group

11.10

Customer Is King - Engaging Customers With Meaningful Dialogue And Relevant Information

Steffen Ruebke
, General Manager, Henkel Beauty Care

12.05

Networking And Refreshment Break

12.30

Presentation By Azercell

13.15

Talking To Your Customer: Should You Go Local, Social, Or Mobile?
Irina Pashina, Marketing Localization Manager, SAP Global Marketing

14.00

Lunch For Speakers And Delegates

15.00

Analyzing And Mastering The Latest Global Advertising Trends
Marvin Liao, Former Commercial Director, Yahoo!

17.00

End Of Day One

DAY TWO: 5th
APRIL 2013

09.00

Morning Coffee

10.00

Chairman's Opening Remarks

10.15

Marketing From The Heart
Ian Hunter, Global Head Of Cloud Marketing, Fujitsu
Chris Stock, Managing Director, FourThirds

11.00

London Games 2012: Understand, Inspire And Engage The World’s Biggest Audience
Greg Nugent, Marketing Director, London Olympic Games 2012

11.45

Networking And Refreshment Break

12.15

Building A Global Brand From The Middle East: The Aujan Story
Tolga Sezer, Former General Manager, Marketing, Ulker International And Chief Commercial Officer, Aujan Group Holding

13.00

Integrated Communications - Gaining Positive Efficiency And Positioning Effects Through Messaging And Channel

Alignment
Tomas Jenssen, Director Corporate Communications MENA, Microsoft

13.45

Lunch For Speakers And Delegates

14.45

Lessons Learned From The Marketing Trends In Global Pharmaceutical Industry: Emerging Markets And Turkey
Burak Ergenoglu, Head of Strategic Planning & Portfolio Management, Sanofi

15.30

Content And Connections: Engaging With Consumers, Customers And The Community
Ania Jakubowski, Commercial Group Category Director, Coca-Cola Hellenic

16.15

End Of Conference

Our partners

Platinum sponsor

Silver Sponsor

Preferred Advertising Agency

Official Hotel

Official Marketing Partner

Gold sponsor

Supported by

Media Partners

Official magazine

Official Business Portal

Official Youth Partner

Official News Agency

Official Online Marketing TV

Official Car